New Jersey activists working to pass a marijuana legalization referendum are vastly out-raising opponents, campaign finance records published on Wednesday show. And four new pro-reform video advertisements are an example of how supporters are spending that money.
There are two main committees backing the legal cannabis proposal: NJ CAN 2020 and the Building Stronger Communities Action Fund. According to a report from the New Jersey Election Law Enforcement Commission (ELEC), they’ve collectively raised about $1.3 million.
A main source of funding for the advocates is the multinational Scotts Miracle-Gro Company, which sells a popular fertilizer brand and also owns a marijuana-focused subsidiary unit. NJ CAN 2020 has received most of its financing from the ACLU of New Jersey so far.
Meanwhile, an opposing committee called Don’t Let NJ Go to Pot has raised just under $10,000. That’s roughly a 130:1 campaign finance difference.