“You’re going to hear from people: If you don’t get it all right in the beginning, don’t move forward,” Barbara Brohl, the former executive director of the Colorado Department of Revenue, told 300-plus attendees at the inaugural NJ Cannabis Summit on Oct. 24. “You’re not going to get it all completely right at the beginning. What you really want to do is get as much done as you can, but create a process in which you can be very flexible and fix issues as they come along.”
Brohl, now the principal and founder of BJ Brohl Strategies, pointed to an event that happened months after Colorado legalized adult-use cannabis in 2014. She was the co-chair of the Amendment 64 Implementation Task Force which developed the first-in-the-world regulatory program for adult-use marijuana.