Today, Lagunitas Brewing Company, the brewery responsible for the #1 selling IPA in the world and backed by a 25-year history of making dank, funky and creative craft brews, announced the launch of Hi-Fi Hops, available July 30th. This IPA-inspired sparkling water is made using everything Lagunitas knows about hops and infused with THC and/or CBD (depending on your vibe). This new beverage collaboration with AbsoluteXtracts is yet another example of Lagunitas’ creativity at the intersection of culture, marijuana and craft beer, and marks the first time a major brewery has successfully and legally been represented in the THC-infused beverage space. At its core, Hi-Fi Hops is inspired by our IPA, tastes as refreshing as water (yeah, no calories or carbs!) and gives you the chill of sun-grown cannabis from AbsoluteXtracts, a CannaCraft brand.
Hi-Fi Hops is not the first chapter in the love affair between cannabis and Lagunitas, but it is one of the most exciting. The idea of being a part of a no calorie beverage infused with cannabis seemed like a perfect next step in our product innovation and a natural way to marry our past with our future.