Four Key Principles To Thrive In A New Cannabis Marketplace
In just two decades, the cannabis industry has evolved from an untracked black-market business to a legitimate industry – generating $10.4 billion in revenues in 2018. The industry’s growth is poised only to continue, with expectations that it will eclipse $25 billion by 2025.
Thirty-three states and the District of Columbia have legalized cannabis in some form, whether for recreational or medical use, and many others elected pro-cannabis governors in last year’s midterm elections, meaning that another big leap forward may happen as soon as this year.