Gurbir Grewal sent letters of cease and desist to four Garden State-based vendors, telling them that they are being investigated for violating the Consumer Fraud Act.
"In legalizing adult-use cannabis in New Jersey, the Legislature made it clear they were creating a regulated market with restrictions on how that market operates," said Grewal. "Instead of waiting for those regulations to be established, some vendors have decided to move forward on their own, in ways that the law does not allow. Today we’re making it clear that we will not permit these entities to undermine the regulated cannabis marketplace the Legislature created or to compete unfairly with properly licensed cannabis businesses."
The warning letters note that despite how the companies — Sky High Munchies, Slumped Kitchen LLC, NJGreenDirect.com LLC and West Winds Wellness — claim to offer free marijuana with the purchase of snacks, baked goods and more, the "gift" is a main part of the transaction and doesn't qualify as a gift. The actual items for sale on the sites are often sold at far higher prices, acting as a misrepresentation.