If 2019 was a tough year for the cannabis industry, 2020 could be downright catastrophic. However, as bad as things look today, the industry may get stronger as a result of the coronavirus pandemic. Whether it's changes to how people view cannabis or to there just being a smaller playing field, there are some subtle and significant changes that could make the industry look a whole lot different in a year or two.
Here are three ways the marijuana industry may actually get stronger as a result of the coronavirus pandemic.
1. More patients turning to cannabis
Many states throughout the country have allowed cannabis businesses to remain operating during the coronavirus pandemic. And for patients who may be hesitant to try treatment for pain relief, anxiety, or other possible symptoms, it could lead to some new users giving cannabis a shot. Many hospitals are overloaded with patients, and according to the Food and Drug Administration, there are dozens of drug shortages right now.
With fewer options to relieve pain or to treat ailments, using cannabis may become a more attractive option for patients who don't want to wait until a drug is available. It effectively gives cannabis the opportunity to help fill the gap, and if it's successful, it could lead to some new long-term customers for the industry. That can go a long way in not only helping with the industry's growth and with acceptance of cannabis as a medical treatment, but it can also help rally support for legalization in states where pot remains illegal and where skepticism of it remains high.
